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Consumer behaviour : applications in marketing / Robert East, Malcolm Wright & Marc Vanhuele. by
Publication details: Los Angeles : Sage Publications, 2008
Availability: Items available for loan: Engineering Library (1)Call number: 658.8342 EAS 1.

Field visual merchandising strategy : Developing a national in-store strategy using a merchandising service organisation / Paul J. Russell by
Publication details: London ; Philadelphia ; New delhi : Koganpage, c2015
Availability: Items available for loan: Engineering Library (1)Call number: 1659.15 RUS 1.

Handbook on fabric manufacturing grey fabrics : preparation, weaving to marketing / B. Purushothama. by
Publication details: New Delhi : Woodhead Publishing India Pvt Ltd., c2016
Availability: Items available for loan: Engineering Library (1)Call number: 677.02864 PUR 1.

Marketing essentials / Lois Schneider Farese, Grady Kimbrell and Carl A . Woloszyk by
Edition: 3rd edition
Publication details: New York : McGrawHill, c2002
Availability: Items available for loan: Agriculture and Animal Sciences Library (2)Call number: 658.8 FAR 78, ... Engineering Library (73)Call number: 658.8 FAR 1, ... Natural Resources and Environmental Sciences Library (8)Call number: 658.8 FAR, ... Science and Education Library (9)Call number: 658.8 FAR, ...

Marketing for tourism / J. Christopher Holloway. by
Edition: 4th edition
Publication details: Harlow, England : Prentice Hall, c2004
Availability: Items available for loan: Management Sciences Library (6)Call number: 910.688 HOL, ...

Advanced Business / Dave, Needham and Rob, Dransfield by
Edition: 2nd edition
Publication details: Oxford, London: Heinemann Educational, c 1995
Availability: Items available for loan: Engineering Library (1)Call number: 658 NEE 1.

Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu. by
Edition: 7th edition.
Publisher: Boston : Pearson, 2017
Availability: Items available for loan: Management Sciences Library (4)Call number: 381.4 MAR 1, ...

Marketing management / Philip Kotler, Kevin Lane Keller: by
Edition: 15th edition
Publication details: Boston : Pearson, c2016
Availability: Items available for loan: Management Sciences Library (2)Call number: 658 KOT 1, ...

Marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 14th edition.
Publication details: Boston : Pearson, c2012
Availability: Items available for loan: Management Sciences Library (2)Call number: 658.8 KOT, ...

Marketing / Roger A. Kerin . . . [et al] by Series: McGraw-Hill/Irwin series in marketing
Edition: 7th edition
Publication details: New York : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Engineering Library (13)Call number: 658.8 MAR 1, ... Natural Resources and Environmental Sciences Library (1)Call number: 658.8 MAR.

Dedication / Harley - Davidson, INC. by
Publication details: Milwaukee : Harley - Davidson, Inc., c2003
Availability: Items available for loan: Engineering Library (17)Call number: 657 DED 1, ...

Marketing research / Carl McDaniel, Jr., Roger Gates. by
Edition: 7th ed.
Publication details: Hoboken, NJ : Wiley, c2007
Availability: Items available for loan: Engineering Library (1)Call number: 658.802 MCD 1.

Marketing management : analysis, planning, implementation, and control / Philip Kotler. by
Edition: 7th edition
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1991
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 KOT 1.

Principles of service marketing and management / Christopher Lovelock, Lauren Wright. by
Edition: 2nd edition
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 LOV 1.

A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by
Edition: 5th edition
Publication details: Homewood, IL : Irwin, c1991
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 PET 1.

Marketing research essentials / Carl McDaniel Jr., Roger Gates. by
Edition: 3rd edition
Publication details: Cincinnati, Ohio : South-Western College Pub., c2001
Availability: Items available for loan: Engineering Library (1)Call number: 658.83 MCD 1.

Sports marketing / Sam Fullerton. by
Publication details: Boston : McGraw-Hill/Irwin, c2007
Availability: Items available for loan: Engineering Library (14)Call number: 796.0698 FUL 1, ...

The discipline of market leaders : choose your customers, narrow your focus, dominate your market / Michael Treacy, Fred Wiersema by
Publication details: Reading ; Massachusetts : Addison-Wesley, c1995
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 TRE 1.

Consumer behavior : basic findings and management implications / Gerald Zaltman, Melanie Wallendorf. by Series: The Wiley series in marketing
Edition: 2nd ed.
Publication details: New York : Wiley, c1983
Availability: Items available for loan: Engineering Library (1)Call number: 658.8/342 ZAL 1.

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