Retail management : (Record no. 4265)

MARC details
000 -LEADER
fixed length control field 02028cam a2200241 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231128102606.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030116s2004 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131009443
040 ## - CATALOGING SOURCE
Original cataloging agency BUL
Transcribing agency BUL
Modifying agency BUL
Language of cataloging eng
Description conventions rda
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Edition number 23
Item number BER
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Berman, Barry.
245 10 - TITLE STATEMENT
Title Retail management :
Remainder of title a strategic approach /
Statement of responsibility, etc. Barry Berman, Joel R. Evans.
250 ## - EDITION STATEMENT
Edition statement 9th edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 584 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
500 ## - GENERAL NOTE
General note <br/><br/>Content <br/>Part One . An Overview of Strategic Retail management<br/>1. An Introduction to Retailing <br/>2. Building and Sustaining Relationships in Retailing <br/>3. Strategic planning retailing <br/><br/>Part Two. Situation Analysis <br/>4. Retail Institutions by Ownership <br/>5. Retail institutions by Store-based Strategy mix<br/>6. Web, nonstore-based and other forms of nontraditional retailing<br/><br/>Part Three. Targeting Customers and Gathering Information <br/>7. Identifying and Understanding consumers <br/>8. Information Gathering and Processing in Retailing <br/><br/>Part Four. Choosing a Store Location <br/>9. Trading- Area Analysis <br/>10. Site Selection<br/><br/>Part Five . managing a Retail Business<br/>11. Retailing Organization and Human Resources Management <br/>12. Operations Management: Financial Dimensions<br/>13. Operations management: Operational Dimensions<br/><br/> Part Six. Merchandise Management and Pricing <br/>14. Developing Merchandise Plans<br/>15. Implementing Merchandise Plans <br/>16. Financial Merchandise Management<br/>17. Pricing in retailing <br/><br/>Part Seven. Communicating with customer<br/>18. Establishing and Maintaining a retail image<br/>19. Promotional Strategy <br/><br/><br/>Part Eight. Putting it Altogether<br/>20. Integrating and Controlling the Retail Strategy.<br/>
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes P. 556-578
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Evans, Joel R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book Open Access
Edition 9th edition
Classification part 658.8
Item part 1
Call number prefix BER
Call number suffix 658.8 BER
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Engineering Library Engineering Library 06/21/2021 Donation 0015326   658.87 BER 1 BUML23112466 06/21/2021 1 06/21/2021 Book Open Access