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Principles of service marketing and management / Christopher Lovelock, Lauren Wright. by
Edition: 2nd edition
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 LOV 1.

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Services marketing : text, cases & readings / Christopher H. Lovelock. by Series: The Prentice-Hall series in marketing
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1984
Availability: Items available for loan: Engineering Library (1)Call number: 658.8 LOU 1.

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