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Understanding Enterprise : entrepreneurship and small business / Simon Bridge, Ken O'Neill

By: Contributor(s): Publication details: United Kingdom : Palgrave Macmillan, c2013.Edition: 4th editionDescription: xiii, 411p. : ill. ; 25cmISBN:
  • 9780230308091
Subject(s): DDC classification:
  • 22 338.04 BRI
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Item type Current library Call number Copy number Status Date due Barcode
Book Closed Access Book Closed Access Science and Education Library 338.04 BRI 1 (Browse shelf(Opens below)) 1 Available NAGL22111047

1. Introduction- understanding Enterprise


PART I The Evolution of Enterprise Understanding

2. A brief history of enterprise understanding
3. Enterprise and Entrepreneurship : their meaning and variations
4. Enterprise and Entrepreneurship : understanding their nature
5. Small Businesses : their characteristics and variety
6. Small Businesses : understanding their dynamics
7. Social enterprise and the third sector

PART II Challenges to the Traditional view

8. Rethinking small business
9. Rethinking entrepreneurship
10.Enterprise and life
11. Becoming an entrepreneur
12. Running a small business
13. Social capital and the enterprise mix

PART III Enterprise Policy and Government Intervention

14. Why governments intervene : the aim of enterprise policy
15. Enterprise policy : approaches and delivery methods
16. Does the policy work
17. What might work
18. Afterword : the impact of change

includes index

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