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		Marketing research essentials / Carl McDaniel Jr., Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 3rd edition Publication details: Cincinnati, Ohio : South-Western College Pub., c2001 Availability: Items available for loan: Engineering Library (1)Call number: 658.83 MCD 1. Place hold Request article Add to cart (remove)
		Marketing / Charles W. Lamb, Joseph H. Hair, Carl McDaniel. by Lamb, Charles W Hair, Joseph F McDaniel, Carl D Edition: 4th ed. Publication details: Cincinnati, Ohio : South-Western College Publishing, c1998 Online access: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Engineering Library (1)Call number: 658.8 LAM 1. Place hold Request article Add to cart (remove)

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