Strategic entrepreneurship / Philip A. Wickham.
Publication details: Harlow, England ; New York : Financial Times Prentice Hall, c2006.Edition: 4th editionDescription: xxxiv, 613 p. : ill. ; 25 cmISBN:- 027370642X
- 9780273706427
- 338.04 22 WIC
- HB615 .W535 2006
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book Closed Access | Management Sciences Library | 338.04 WIC 1 (Browse shelf(Opens below)) | 1 | Available | PALL23090315 | |
Book Closed Access | Management Sciences Library | 338.04 WIC 2 (Browse shelf(Opens below)) | 2 | Available | PALL23090316 | |
Book Closed Access | Management Sciences Library | 338.04 WIC 3 (Browse shelf(Opens below)) | 3 | Available | PALL23090317 |
PART 1.THE ENTREPRENEUR AS AN INDIVIDUAL
1. The nature of entrepreneurship
2. Types of entrepreneur
3. The entrepreneurial personality
4. Entrepreneurship, Cognition and decision making
5.Taking the entrepreneurial option
PART 2. THE ENTREPRENEUR IN A MICRO ECONOMIC ENVIRONMENT
6. The economic function of the entrepreneur
7. Entrepreneurship and economic development
8. Not-for profit and public entrepreneurship
9. Success, stakeholders and responsibility
PART 3. THE ENTREPRENEURIAL PROCESS AND THE NEW VENTURE CREATION
10. The entrepreneurial process
11. The nature of business opportunity
12. Resources in the entrepreneurial venture
13. The entrepreneurial venture and the entrepreneurial organization
14. Intrapreneurship
15. The changing role of the entrepreneurs in the consolidated organization
PART 4. CHOOSING DIRECTION
16. Entrepreneurial vision
17. The entrepreneurial mission
18. The strategy of the venture
19. The business plan: an entrepreneurial tool
20. Gaining financial support : Issues and approaches
PART 5. INITIATING AND DEVELOPING THE NEW VENTURE
21. The strategic window: Identifying and analyzing gap for the new business
22. Seeing the window: Scanning the opportunity
23. Locating and measuring the window positioning the new venture
24. Opening the window: Gaining commitment
25. Closing the window: Sustaining competitiveness
26. The dimensions of business growth
27. Consolidating the venture
28. Making your contribution: Researching entrepreneurship
8.
Includes bibliographical references and index.
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