Marketing of agricultural products / Richard L. Kohls.

By: Publication details: New York : Macmillan, c1967Edition: 3rd editionDescription: xv, 462 p. : ill. ; 25 cmSubject(s): DDC classification:
  • 381.41 20 KOH
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book Open Access Book Open Access Agriculture and Animal Sciences Library 381.41 KOH 1 (Browse shelf(Opens below)) 1 Available AAS0000336

Contents

Part 1 : The framework of marketing problem
the marketing problem
analyzing marketing problems
consumers of agricultural products
agricultural production
food processing industries
wholesaling and retailing of food
the cost of marketing

Part II: Some functional problems
the exchange function-price discovery
competition in food marketing
agricultural prices
government price and marketing programs
expanding demand for agricultural products
the place and problems of agricultural cooperatives
e.tc

Part III: Commodity marketing
livestock marketing
dairy marketing
poultry and egg marketing
grain marketing
cotton marketing
tobacco marketing

Includes index

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