Managerial economics / James R. McGuigan, R. Charles Moyer.
Publication details: St. Paul : West Pub. Co., c1983.Edition: 3rd editionDescription: xx, 648 p. : ill. ; 26 cmISBN:- 0314696660 :
- 658.4 22 MCG
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book Closed Access | Engineering Library | 658.4 MCG 1 (Browse shelf(Opens below)) | 1 | Available | 0025966 |
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658.4 LEH 1 Business communication / | 658.4 LEH 2 Business communication / | 658.4 MAH 1 Structure, power, and results : how to organize your company for optimum performance / | 658.4 MCG 1 Managerial economics / | 658.4 MOR 1 Creative organization theory : a resourcebook / | 658.4 MOR 1 Images of organization / | 658.4 NAI 1 Re-inventing the corporation : transforming your job and your company for the new information society / |
PART I. INTRODUCTION
Chapter 1. Managerial economics: Introduction and goals of the organization
PART II. TOOLS OF ANALYSIS
Chapter 2. Decision making under risk and uncertainty
Chapter 3. Classical optimization
Chapter 4. Linear programming
Chapter 5. Econometrics
PART II. DEMAND AND FORECASTING
Chapter 6. Theory of demand
Chapter 7. Business and economic forecasting
Chapter 8. Empirical estimation of demand
Chapter 9. Forecasting: additional topics
PART IV. PRODUCTION AND COST
Chapter 10. Theory of production
Chapter 11. Theory of cost
Chapter 12. Empirical determination of production and cost functions
PART V. PRICING
Chapter 13. Price and output determination: pure competition , monopolistic competition and monopoly
Chapter 14. Price and output determination: oligopoly
Chapter 15. Further topics in pricing
PART VI. LONG-TERM INVESTMENT
Chapter 16. Capital budgeting and the cost of capital
Chapter 17. Cost-benefit analysis and public sector management
PART VII. REGULATION OF PRIVATE ENTERPRISE
Chapter 18. Market structure, conduct, and performance
Chapter 19. Government regulation and support of private business
Chapter 20. The problem of economic externalities
Chapter 21. Public utility regulation
Includes bibliographies and index.
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