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Principles and types of speech communication / Bruce E. Gronbeck ... [et al.].

Contributor(s): Publication details: Glenview, Ill. : Scott, Foresman/Little, Brown Higher Education, c1990.Edition: 11th editionDescription: 521 p. : col. ill. ; 24 cmISBN:
  • 0673385914
  • 9780673385918
Subject(s): DDC classification:
  • 808.51 20 PRI
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Item type Current library Call number Copy number Status Date due Barcode
Book Open Access Book Open Access Engineering Library 808.51 PRI 1 (Browse shelf(Opens below)) 1 Available 0011581

Contents
Part One. Process
Chapter One. The Process of Public Speaking
Chapter Two. Public Speaking and Critical Listening
Chapter Three. Getting Started : Planning and Preparing Speeches

Part Two. Preparation
Chapter Four. Choosing Speech Subjects and Purposes
Chapter Five. Analyzing the Audience and Occasion
Chapter Six. Determining the Basic Appeals
Chapter Seven. Developing Ideas: Finding and Using Supporting Materials
Chapter Eight. Adapting the Speech Structure to Audiences; the Motivated Sequence
Chapter Nine. The Motivated Sequence and Patterns of Internal Organization
Chapter Ten. Beginning and Ending the Speech
Chapter Eleven. Outlining the Speech

Part Three. Channels
Chapter Twelve. Using Language to Communicate
Chapter Thirteen. Using Visual Aids in a Speech
Chapter Fourteen. Using your Voice and Body to Communicate

Part Four. Types
Chapter Fifteen. Speeches to inform
Chapter Sixteen. Speeches to Persuade and Actuate
Chapter Seventeen. Argumentation and Critical Thinking
Chapter Eighteen. Speeches on Special Occasions

Includes bibliographical references (p. 506-507) and index(p. 509 - 517)

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