Strategic management : theory and practice / John A. Parnell
Publication details: Cincinnati, Ohio : Atomic dog publishing, c2006Edition: 2nd editionDescription: xv, 349 p. : ill. ; 27 cmISBN:- 1592602347
- 9781592602346
- 22 658.401 PAR
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book Closed Access | Engineering Library | 658.401 PAR 1 (Browse shelf(Opens below)) | 1 | Available | 0013992 |
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1. Fundamentals of strategic management
2. Industry competition
3. External environment
4. Organizational mission and direction
5. Corporate-level strategies
6. Business unit strategies
7. Functional strategies
8. Strategy formulation
9. Strategy implementation
10. Strategic control
Appendices
Includes index
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