Strategic management : formulation, implementation, and control / John A. Pearce, and Richard B. Robinson.

CONTENTS

OVERVIEW OF STRATEGIC MANAGEMENT

STRATEGIC MANAGEMENT
the nature and value of strategic management
dimensions of strategic decisions
e.tc

STRATEGY FORMULATION

DEFINING THE COMPANY MISSION
what is a company mission
formulating a mission
e.tc

THE EXTERNAL ENVIRONMENT
remote environment
industry environment
e.tc

THE GLOBAL ENVIRONMENT: STRATEGIC CONSIDERATIONS
development of global corporation
why firms globalize
e.tc

ENVIRONMENTAL FORECASTING
importance of forecasting
select critical environmental variables
e.tc

INTERNAL ANALYSIS
traditional approaches to internal analysis
internal analysis: making meaningful comparisons
e.tc

FORMULATING LONG-TERM OBJECTIVES AND GRAND STRATEGIES
long term objectives
generic strategies
e.tc

STRATEGIC ANALYSIS AND CHOICE IN SINGLE-OR DOMINANT-PRODUCT BUSINESSES: BUILDING SUSTAINABLE COMPETITIVE ADVANTAGES
evaluating and choosing business strategies
selected industry environments and business strategy choices
e.tc

STRATEGIC ANALYSIS AND CHOICE IN THE MULTIBUSINESS COMPANY: RATIONALIZIN DIVERSIFICATION AND BUILDING SHAREHOLDER VALUE
rationalizing diversification and integration
Behavioural considerations affecting strategic choice
e.tc

STRATEGY/ IMPLEMENTATION

IMPLEMENTING STRATEGY THROUGH ACTION PLANS, FUNCTIONAL TACTICS AND EMPLOYEE EMPOWERMENT
action plans and short term objectives
functional tactics that implement business strategies
e.tc

IMPLEMENTING STRATEGY THROUGH RESTRUCTURING AND REENGINEERING TE COMPANY'S STRUCTURE, LEARDERSHIP, CULTURE AND REWARDS
structuring an effective organization
Organizational leadership
e.tc

STRATEGIC CONTROL AND CONTINUOUS IMPROVEMENT
establishing strategic controls
operational control systems
e.tc

GUIDE TO STRATEGIC MANAGEMENT CASE ANALYSIS
The case method
preparing for case discussion
e.tc

CASES

section A : Company cases
section B : Industry case sets
section C : individual industry notes

Includes index