Business and administrative communication / Kitty O. Locker.
Publication details: Boston, Mass. : Irwin/McGraw Hill, c2000.Edition: 5th editionDescription: xxii, 694 p. : col. ill. ; 29 cm. 1 CD-ROM (4 3/4 in.)ISBN:- 9780072350739
- 0072350733
- 0072293926
- Communication
- 651.7 21 LOC
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book Open Access | Engineering Library | 651.7 LOC 1 (Browse shelf(Opens below)) | 1 | Available | 0014276 |
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651.7 GUF 1 Business communication : process and product / | 651.7 GUF 2 Business communication : process and product / | 651.7 LOC 1 Business and administrative communication / | 651.7 LOC 1 Business and administrative communication / | 651.7 LOC 2 Business and administrative communication / | 651.7 LOC 3 Business and administrative communication / | 651.7 LOC 4 Business and administrative communication / |
Contents;
Part one: The building blocks of effective messages
1. Business communication, management, and success
2. Building goodwill
3. Adapting your message to your audience
4. Making your writing easy to read
5. Planning, composing, and revising
6. Designing documents, slides, and screens
Part two: Letters and memos
7. Informative and positive messages
8. Negative messages
9. Writing persuasive messages
10. Handling difficult persuasive messages situations
11. Sales and fund-raising letters
Part three: Interpersonal communication
12. Communicating across cultures
13. Working and writing in groups
Part four: Reports
14. Planning, proposing and researching reports
15. Analyzing information and writing reports
16. Using graphs and other visuals
17. Making oral presentations
Part five: Job hunting
18. Resumes
19. Job application letters
20. Job interviews, follow-up letters and calls and job offers.
Includes bibliographical references and index.
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