Events management : an introduction /
Events management : an introduction /
Charles Bladen . . . [et al.]
- 2nd edition.
- xxiii, 439 p. : col. ill. ; 25 cm.
Contents;
1. Introduction to events management
1.1 Introduction to the second edition
1.2 Aims of the second edition
1.3 What is an event?
1.4 Events management challenges
etc.
2. Event project management : feasibility, planning, delivery and evaluation
2.1 Aims
2.2 Introduction
2.3 Events as projects
2.4 Project management perspectives
etc.
3. Event design and production
3.1 Aims
3.2 Introduction
3.3 Recent developments
3.4 Events as designed experiences
etc.
4. Event operations
4.1 Aims
4.2 Introduction
4.3 The legal environment
4.4 Insurance
etc.
5. Event human resource management
5.1 Aims
5.2 Introduction
5.3 The event human resource challenge
5.4 Finding the right people
etc.
6. Event finance
6.1 Aims
6.2 Introduction
6.3 Financial terminology
6.4 Financial planning and control
etc.
7. Event marketing
7.1 Aims
7.2 Introduction
7.3 Event marketing planning
7.4 Event sponsorship
etc.
8. Event health, safety and risk management
8.1 Aims
8.2 Introduction
8.3 Health and safety legislation
8.4 Health and safety management
etc.
9. Sporting events
9.1 Aims
9.2 Introduction
9.3 Overview of the sports industry
9.4 Managing the sporting event : managing participants
etc.
10. Mega-events
10.1 Aims
10.2 Introduction
10.3 Defining mega-events
10.4 Mega-events periods
etc.
11. Events in the public and third sectors
11.1 Aims
11.2 Introduction
11.3 The public sector
11.4 Events in the public sector
etc.
12. Corporate events
12. 1 Aims
12.2 Introduction
12.3 Categorisation
12.4 Key logistical issues for corporate events
etc.
13. Cultural events and festivals
13.1 Aims
13.2 Introduction
13.3 Cultural events
13.4 Festivals
etc.
14. Event impacts, sustainability and legacy
14.1 Aims
14.2 Introduction
14.3 Event impacts
14.4 Measuring impacts and evaluating events
etc.
15. Events and media
15.1 Aims
15.2 introduction
15.3 What is media?
15.4 The role of media in events management
etc.
Includes bibliographical references and index.
9781138907041 9781138907058
2017021006
Special events--Management.
394.2068 / EVE
Contents;
1. Introduction to events management
1.1 Introduction to the second edition
1.2 Aims of the second edition
1.3 What is an event?
1.4 Events management challenges
etc.
2. Event project management : feasibility, planning, delivery and evaluation
2.1 Aims
2.2 Introduction
2.3 Events as projects
2.4 Project management perspectives
etc.
3. Event design and production
3.1 Aims
3.2 Introduction
3.3 Recent developments
3.4 Events as designed experiences
etc.
4. Event operations
4.1 Aims
4.2 Introduction
4.3 The legal environment
4.4 Insurance
etc.
5. Event human resource management
5.1 Aims
5.2 Introduction
5.3 The event human resource challenge
5.4 Finding the right people
etc.
6. Event finance
6.1 Aims
6.2 Introduction
6.3 Financial terminology
6.4 Financial planning and control
etc.
7. Event marketing
7.1 Aims
7.2 Introduction
7.3 Event marketing planning
7.4 Event sponsorship
etc.
8. Event health, safety and risk management
8.1 Aims
8.2 Introduction
8.3 Health and safety legislation
8.4 Health and safety management
etc.
9. Sporting events
9.1 Aims
9.2 Introduction
9.3 Overview of the sports industry
9.4 Managing the sporting event : managing participants
etc.
10. Mega-events
10.1 Aims
10.2 Introduction
10.3 Defining mega-events
10.4 Mega-events periods
etc.
11. Events in the public and third sectors
11.1 Aims
11.2 Introduction
11.3 The public sector
11.4 Events in the public sector
etc.
12. Corporate events
12. 1 Aims
12.2 Introduction
12.3 Categorisation
12.4 Key logistical issues for corporate events
etc.
13. Cultural events and festivals
13.1 Aims
13.2 Introduction
13.3 Cultural events
13.4 Festivals
etc.
14. Event impacts, sustainability and legacy
14.1 Aims
14.2 Introduction
14.3 Event impacts
14.4 Measuring impacts and evaluating events
etc.
15. Events and media
15.1 Aims
15.2 introduction
15.3 What is media?
15.4 The role of media in events management
etc.
Includes bibliographical references and index.
9781138907041 9781138907058
2017021006
Special events--Management.
394.2068 / EVE