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Dess, Gregory G.

Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 3rd edition - Boston : McGraw-Hill/Irwin, c2007. - xxiv, 984 p. : col. ill. ; 26 cm.

Contents;

Part 1. Strategic analysis
1. Strategic management: creating competitive advantages
2. Analyzing the external environment of the firm
3. Assessing the internal environment of the firm
4. Recognizing a firms intellectual assets: moving beyond a firm's tangible resources

Part 2. Strategic formulation
5. Business-level strategy: creating and submitting competitive advantage
6.Corporate level strategy: Creating value through diversification
7. International strategy: Creating value in global markets
8. Digital business strategy: Leveraging capabilities in disruptive environment

Part 3. Strategic implementation
9. Strategic control and corporate governance
10. Creating effective organizational designs
11. Strategic leadership: Creating a learning organization and an ethical organization
12. Managing innovation and fostering corporate entrepreneurship
13. Recognizing and creating new ventures

Part 4. Case analysis
14. Analyzing strategic management cases




Includes bibliographical references and indexes.

ISBN: 9780073102467 (alk. paper) 0073102466 (alk. paper) 9780073267203 0073267201

LCCN: 2005056295

Subjects--Topical Terms:
Strategic planning.

Dewey Class. No.: 658.4012 / DES