000 | 02591nam a22002537a 4500 | ||
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003 | OSt | ||
005 | 20211026083732.0 | ||
008 | 780519s1978 nyua 001 0 eng | ||
020 | _a0078258596 | ||
020 | _a9780078258596 | ||
040 |
_aBUL _cBUL _dBUL _beng _erda |
||
082 | 0 | 0 |
_a658.4 _222 _bBRO |
100 | 1 | _aBrown , Betty J. | |
245 | 1 | 0 |
_aIntroduction to business / _cBetty J. Brown, John E. Clow |
250 | _a5th edition | ||
260 |
_aNew York : _bGlencoe/McGraw-Hill, _cc2003 |
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300 |
_axxvi, 630 p. : _bcol. ill. ; _c28 cm. |
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500 | _aCONTENTS Unit 1 - The Economy and You Chapter 1: A look at needs and wants Chapter 2: Economic Resources and Systems Chapter 3: Economic Activities in a Changing World Chapter 4: Business Ethics and Social Responsibilities Unit 2 - Owning and Operating a Business Chapter 5: Entrepreneurship and Small Business Chapter 6: Business Ownership and Operations Chapter 7: Business Management Chapter 8: Leadership in Management Chapter 9: The Impact of Technology in Education Unit 3 - Influences on Business Chapter 10: Business in a Global Economy Chapter 11: The Role of Government in Business Chapter 12: Money and Financial Institutions Unit 4 - Marketing Chapter 13: Marketing in Todays World Chapter 14: Advertising: The Art of Attracting an Audience Unit 5 - Human Resources Chapter 15: Human Resources Management Chapter 16: Culture and Diversity in Business Unit 6 - Financial and Technological Resources Chapter 17: Managing Business Finances Chapter 18: Technology in the Workplace Chapter 19: Basic Computers Unit 7 - Career Planning in a Global Economy Chapter 20: Developing a Career Plan Chapter 21: Getting a Job Unit 8 - Buying Goods and Services Chapter 22: Making Consumer Decisions Chapter 23: Consumer Rights and Responsibilities Chapter 24: Protecting Consumers Unit 9 - Credit Chapter 25: The Basics of Credit Chapter 26: How to Get and Keep Credit Chapter 27: Credit and the Law Unit 10 - Money Management Chapter 28: Managing Personal Finances Chapter 29: Checking Accounts Chapter 30: Savings Accounts Chapter 31: Investing in Bonds and Stocks Chapter 32: Real Estate and Other Investment Options Unit 11 - Risk Management Chapter 33:Vehicle Insurance Chapter 34: Property Insurance Chapter 35: Life and Health Insurance | ||
504 | _aIncludes index. | ||
650 | 0 | _aBusiness. | |
700 | 1 |
_aClow, John E. _ejoint author. |
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906 |
_a7 _bcbc _corignew _d2 _eopcn _f19 _gy-gencatlg |
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942 |
_2ddc _cBO _e5th edition _h650 _i1 _kBRO _m650 BRO |