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040			_aBUL _bENG _cBUL _dBUL _eRDA
082			_222 _a346.0488 _bSTI
100			_aStim, Richard
245			_aTrademark law / _cRichard Stim
260			_aAfrica: _bWest legal studies thomson learning, _cc2000
300			_axiv, 293 p. : _bill. ; _c27 cm.
500			_a CONTENT CHAPTER 1 TRADEMARKS AND INTELLECTUAL PROPERTY Introduction to Trademarks The world's most famous Trademark: It's the Real Thing Intellectual property law Trademarks, etc. CHAPTER 2 SOURCES OF TRADEMARK LAW Origin of trademark laws: Unfair competition Federal Trademark law: The lanham act Trademark law and Trademark Disputes, etc. CHAPTER 3 STRONG AND WEAK MARKS; WHAT MAKES A TRADEMARK PROTECTIBLE Strong marks versus weak marks Trademark strength: Registration and Litigation Weak marks: Descriptive Terms, Geographic Terms,and Family names for more Information CHAPTER 4 THE MANY TYPES OF TRADEMARKS What can be a Trademark? For more Information CHAPTER 5 COLLECTIVE MARKS AND CERTIFICATION MARKS Collective marks Certification marks CHAPTER 6 MARKS USING GEOGRAPHY AND NAMES Geographic Terms: Location, Location, Location Names more Information CHAPTER 7 THE UNWANTED FIVE: WHAT IS NOT PROTECTIBLE UNDER TRADEMARK Two standards of protection No Trademark protection: The unwanted five CHAPTER 8 GOODS,SERVICES AND THE FIRST DATE OF USE IN COMMERCE Goods and Services: The net of trademark protection geographic Location where the mark is used CHAPTER 9 SELECTING A TRADEMARK Selecting and evaluating a Trademark CHAPTER 10 TRADEMARK SEARCHING Introduction Two levels of searching; Preliminary searching and professional searching Online searching Tips Professional searching The Tommy Hilfiger case: Another Reason to search CHAPTER 11 TRADEMARK REGISTRATION Protection of Unregistered marks State Trademark Registration Benefits of federal registration Statutory bars to Registration, etc. CHAPTER 12 PRESERVING TRADEMARK RIGHTS Put the world on notice; Trademark symbols Keep It consistent; Rules of Trademark Use Declarations of Continued use, Incontestability,and Renewal, etc. CHAPTER 13 TRADEMARKS AND FALSE ADVERTISING False Advertising and section 43 {a} Defenses to False Advertising Advertising Rebuilt products, Trademarks Ingredients Awards and products that work in conjunction with others Trademark Disclaimers CHAPTER 14 TRADEMARK INFRINGEMENT Trademark Infringement and Likelihood of confusion Likelihood of confusion Counterfeiting, etc CHAPTER 15 DILUTION Dilution; Diminishing the Reputation of a Famous Trademark What is a Famous Trademark? Types of Dilution, etc. CHAPTER 16 RESOLVING A TRADEMARK DISPUTE WITHOUT LITIGATION The Cease and desist letter Drafting the cease and Desist Letter Considerations Before sending the cease and desist letter, etc. CHAPTER 17 TRADEMARK LITIGATION Plaintiff's Prefiling Checklist Filing the Complaint Serving the Defendant, etc. CHAPTER 18 INTER PRATES PROCEEDINGS Introduction Opposition proceeding Cancellation proceeding, etc. CHAPTER 19 LICENSE AND ASSIGNMENTS Trademark Licensing Assignments Recording Assignments with the PTO For more Information CHAPTER 20 TRADEMARKS AND THE INTERNET Registration of Domain Names Protecting a Domain Name as a Trademark Other Trademark Uses in Cyberspace For more Information CHAPTER 21 INTERNATIONAL TRADEMARK LAW Registering a foreign Trademark in the United states Enforcing Trademark Rights in Foreign countries Paris Convention, etc.
504			_aIncludes Index: p.289-293
650			_aTrademark law
942			_2ddc _cBO _h346.0488 _i1 _kSTL _m346.0488 STL
999			_c3650 _d3650