000			04874cam a22002774a 4500
003			OSt
005			20240214133617.0
008			051015s2007 maua b 001 0 eng
020			_a0073124575 (pbk. : alk. paper)
020			_a9780073124575 (pbk. : alk. paper)
040			_aBUL _cBUL _dBUL _beng _erda
082	0	0	_a658.4012 _223 _bDES
100	1		_aDess, Gregory G.
245	1	0	_aStrategic management : _bcreating competitive advantages / _cGregory G. Dess, G.T. Lumpkin, and Alan B. Eisner.
250			_a3rd edition.
260			_aBoston : _bMcGraw-Hill/Irwin, _c2007.
300			_axxii, 559 p. : _bcol. ill. ; _c26 cm.
500			_a CONTENT PART 1.Strategic analysis Chapter 1 Strategic management: creating competitive advantages. What is strategic management The strategic management process The role of corporate governance and stakeholder management The strategic management perspective: an imperative through the organization Etc. Chapter 2 Analyzing the external environment of the firm Creating the environmentally aware organization The general environment The competitive environment Chapter 3 Assessing the internal environment of the firm Value -chain analysis Resource-based view of the firm Evaluating firm performance: two approaches Chapter 4 Recognizing a firm's intellectual assets: moving beyond a firms' tangible resource s Human capital: the foundation of intellectual capital The vital social capital Using technology to leverage human capital and knowledge The central role of leveraging human capital in strategy formulation Part 2 Strategic formulation Chapter 5 Business-level strategy: creating and sustaining competitive advantages Types of competitive advantage and sustainability Industry life cycle stages: Strategic implications Chapter 6 Corporate-level strategy: creating value through diversification Making diversification: Economies of scope and revenue enhancement Related diversification: market power Unrelated diversification: Financial synergies and parenting The means to achieve diversification Real options analysis: a useful tool How managerial motives can erode value creation. Chapter 7 International strategy: creating value in global markets The global economy: a brief overview Factors affecting a nations' competitiveness International expansion: A company motivations and risks Achieving competitive advantage in global markets Entry modes international expansion Chapter 8 Digital business strategy: Leveraging capabilities in disruptive environment Competitive disruption, strategic management, and the digital economy. How the internet and digital technologies are affecting the five competitive forces. How the internet and digital technologies add value How the internet and digital technologies are affecting the competitive strategies Are digital and internet-based advantages sustainable Etc. Part 3 Strategic Implementation Chapter 9 Strategic control and corporate governance Ensuring information control: responding effectively to environment change Attaining behavioral control: balancing culture, rewards, and boundaries The role of corporate governance Chapter 10 Creating effective organizational designs Traditional forms of organizational structure Linking strategic reward and evaluation systems to business-level and corporate level strategies Boundary less organizational designs Creating ambidextrous organizations Chapter 11 Strategic leadership: creating a learning organization and an ethical organizational Leadership: three interdependent activities. Emotional Intelligence: a key leadership trait Developing a learning organizational Creating an a ethical organization Chapter 12 Managing Innovation and fostering corporate entrepreneurship Managing innovation Entrepreneurial orientation Chapter Recognizing opportunities and creating new opportunities New ventures and small business Opportunity recognition: Identifying and developing market opportunities Entrepreneurial resources Entrepreneurial leadership Entrepreneurial strategy Part 4 Case Analysis Chapter 14 Analysis strategic management cases why analysis strategic management cases How to conduct a case analysis How to get the most case analysis
504			_aIncludes bibliographical references and indexes: P 538-559
650		0	_aStrategic planning.
650		0	_aResource Management
700	1		_aLumpkin, G. T.
700	1		_aEisner, Alan B.
942			_2ddc _cBO _h658.4012 _i1 _kDES _m658.4012 DES _e3rd edition.
999			_c1571 _d1571