TY  - BOOK
AU  - Grosse,Robert E.
TI  - International business: theory and managerial application 
SN  - 0256141754
U1  - 658.049 22
PY  - 1998///
CY  - Boston, Massachusetts
PB  - McGraw-Hill/Irwin
KW  - International business enterprises
KW  - Management
KW  - Competition, International
N1  - PART 1. INTRODUCTION 
Chapter 1. Issues and Concepts 
Chapter 2. The International Contractor and Competitive Advantage 

Part II. MANAGER IN THE WORLD ECONOMY
Chapter 3. International Trade 
Chapter 4. Foreign Direct investment 
Chapter 5. Developing a Global Strategy
Chapter 6. Foreign Exchange Market
Chapter 7. International Financial Market and Institution
Chapter 8. The Balance of Payments 
Chapter 9. Barriers to International Trade and Investments
Chapter 10. Economic Integration and International Business



PART III. MANAGING THE MNE.
Chapter 11. Effects of Culture and Ethics 
Chapter 12. Strategy and Organization Structure  
Chapter 13. Marketing Management 
Chapter 14. Accounting and  Taxation 
Chapter 15. Financial Management and Control in the International Firm
Chapter 16. Industrial Relations 
Chapter 17. Personnel Management 
Chapter 18. Export-Import  Management 
Chapter 19. Technology and the MNE




 
PART IV. DOING BUSINESS IN
Chapter 20. Industrialized Countries 
Chapter 21. Less Developed and Formerly Communist


PART V. A LOOK TO THE FUTURE
Chapter  22. Multinational Enterprises and the world order: A look to the Future
; Includes bibliographical references and indexes
ER  -