TY  - BOOK
TI  - Enterprise operations: Study Text 
SN  - 9780857325686
AV  - HD62.4 .G54332 2015
U1  - 658.159 22
PY  - 2012///
CY  - Boulevard
PB  - Elsevier ltd
KW  - enterprise operations
N1  - understanding the CIMA verb hierarchy for E1
introduction to the global business environment
governance and regulation in the global business environment
the wider business context within which information systems operate
the implementation of IS to support organizational strategy
introduction to operations management
the supply chain and supply networks
quality management
introduction to marketing
the market planning process and the marketing mix
further aspects of marketing
HR theories and practices related to motivation
managing human capital; Includes  index
ER  -