@book{193, author = {Lowe, Robin, and Marriott, Sue.}, title = {Enterprise :}, publisher = {Elsevier Butterworth-Heinemann,}, year = {c2006.}, address = {Amsterdam ;}, edition = {1st edition.}, note = {Contents: Part 1 Concepts Chapter 1 what is enterprise and where do we find it? learning objectives introduction The evolving conceptual perspectives of entrepreneurship, etc Chapter 2 What entrepreneurs are like, and what they do learning objectives introduction what entrepreneurs are like, etc Chapter 3 Innovation and its management learning objectives introduction The nature and role of market-based innovation, etc Chapter 4 Learning, Decision-making and leadership learning objectives introduction The nature of individual learning and enterprise, etc Part II Contexts Chapter 5 The personal enterprise environment learning objectives introduction Female entrepreneurship, etc Chapter 6 The enterprise environment and entrepreneurial response learning objectives introduction The entrepreneurial environment, etc Chapter 7 The social, public and not-for-profit context learning objectives introduction corporate social responsibility, etc Chapter 8 Multicultural entrepreneurship learning objectives introduction The characteristics and impact of entrepreneurship in different cultures, etc Part III Commercialization Chapter 9 Opportunity identification and solution development learning objectives introduction The identification of opportunities, etc Chapter 10 Enterprise planning and risk management learning objectives introduction The developmental stages of the business, etc } }