McGuigan, James R. <br/><br/>
Managerial economics / 
James R. McGuigan, R. Charles Moyer. 
 - 3rd edition  
 - St. Paul :  West Pub. Co.,  c1983. 
 - xx, 648 p. :  ill. ;  26 cm. 
<br/><br/> PART I. INTRODUCTION <br/>Chapter 1. Managerial economics: Introduction and goals of the organization<br/><br/>PART II. TOOLS OF ANALYSIS<br/>Chapter 2. Decision making under risk and uncertainty<br/><br/>Chapter 3. Classical optimization <br/><br/>Chapter 4. Linear programming<br/><br/>Chapter 5. Econometrics <br/><br/>PART II. DEMAND AND FORECASTING<br/>Chapter 6. Theory of demand<br/><br/>Chapter 7. Business and economic forecasting<br/><br/>Chapter 8. Empirical estimation of demand<br/><br/>Chapter 9. Forecasting: additional topics<br/><br/>PART IV. PRODUCTION AND COST<br/>Chapter 10. Theory of production <br/><br/>Chapter 11. Theory of cost<br/><br/>Chapter 12. Empirical determination of production and cost functions <br/><br/>PART V. PRICING<br/>Chapter 13. Price and output determination: pure competition , monopolistic competition and monopoly<br/><br/>Chapter 14. Price and output determination: oligopoly<br/><br/>Chapter 15. Further topics in pricing<br/><br/>PART VI. LONG-TERM INVESTMENT <br/>Chapter 16. Capital budgeting and the cost of capital <br/><br/>Chapter 17. Cost-benefit analysis and public sector management <br/><br/>PART VII. REGULATION OF PRIVATE ENTERPRISE<br/>Chapter 18. Market structure, conduct, and performance<br/><br/>Chapter 19. Government regulation and support of private business<br/><br/>Chapter 20. The problem of economic externalities<br/><br/>Chapter 21. Public utility regulation <br/> 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0314696660 : 
<br/><br/><label>LCCN: </label>82013622  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Managerial economics.
<br/><br/><label>Dewey Class. No.: </label>658.4  / MCG