Text messaging : reading and writing about popular culture /
John Alberti.
- 1st edition
- Boston, MA : Houghton Mifflin Co., c2009.
- xviii, 554 p. : ill. (some col.) ; 24 cm.
Contents;
Chapter one: Reading and writing about popular culture What is popular culture? How do we think about culture? How do we "view" culture? Understanding visual texts etc.
Chapter two: Who owns what? Ideas and authority in the information age Who owns popular culture? The digital dilemma in popular culture: Who owns an idea Research and argument in the information age etc.
Chapter three: Pop identity: You are what you write Language, identity, and writing Reading culture: Constructing identity in a digital age Viewing culture: Creating an Avatar etc.
Chapter four: Pop(Up) advertising The universe of advertising Advertising and you Interacting etc.
Chapter five: Pop music: Revolutions you can dance to DIY: Pop music goes interactive DIY in the digital age Reading culture: New ways of listening etc.
Chapter six: Pop goes the news: Whom do you trust? News in the digital age Getting the news: Whom do you trust? Reading culture: The news: Evolution or revolution etc.
Chapter seven: Video pop: Television in the digital age What is TV in the digital age Television in the interactive age Reading culture: Fantasy and reality on TV etc.
Chapter eight: From Bollywood to Hollywood movies at home and around the world Movies from the past to present Movies around the world Interactive movies etc.
Includes bibliographical references (539-544) and index.
College readers. English language--Rhetoric--Problems, exercises etc. Report writing--Problems, exercises, etc. Popular culture--United States--Problems, exercises, etc. Readers--Popular culture.