TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary business
SN  - 0030332265
U1  - 658 21
PY  - 2002///
CY  - Fort Worth
PB  - Harcourt College Publishers
KW  - Management
KW  - Business
N1  - Contents
PART I	 	BUSINESS IN A GLOBAL ENVIRONMENT
Chapter 1	 	Business: Blending People, Technology, and Ethical Behavior
Chapter 2	 	Achieving Business Success by Demonstrating Ethical Behavior and Social Responsibility
Chapter 3	 	Economic Challenges Facing Global and Domestic Business
Chapter 4	 	Competing in Global Markets
 	 	Part I Careers in Business
 	 	 
PART II	 	STARTING AND GROWING YOUR BUSINESS
Chapter 5	 	Options for Organizing Small and Large Businesses
Chapter 6	 	Starting Your Own Business: The Entrepreneurship Alternative
Chapter 7	 	Electronic Commerce: The Internet and Online Business
 	 	Part II Careers in Business
 	 	 
PART III	 	MANAGEMENT: EMPOWERING PEOPLE TO ACHIEVE BUSINESS OBJECTIVES
Chapter 8	 	Management, Leadership, and the Internal Organization
Chapter 9	 	Human Resource Management and Motivation
Chapter 10	 	Improving Performance through Empowerment, Teamwork, and Communication
Chapter 11	 	Labor-Management Relations
Chapter 12	 	Creating and Producing World-Class Goods and Services
 	 	Part III Careers in Business
 	 	 
PART IV	 	MARKETING MANAGEMENT
Chapter 13	 	Customer-Driven Marketing
Chapter 14	 	Developing and Pricing Goods and Services
Chapter 15	 	Distributing Goods and Services
Chapter 16	 	Promoting Goods and Services Using Integrated Marketing Communications
 	 	Part IV Careers in Business
 	 	 
PART V	 	MANAGING TECHNOLOGY AND INFORMATION
Chapter 17	 	Using Technology to Manage Information
Chapter 18	 	Understanding Accounting and Financial Statements
 	 	Part V Careers in Business
 	 	 
PART VI	 	MANAGING FINANCIAL RESOURCES
Chapter 19	 	Financial Management and Institutions
Chapter 20	 	Financing and Investing through Securities Markets
 	 	Part VI Careers in Business
 	 	 
Appendix A:	 	Risk Management and Insurance
Appendix B:	 	Business Law….followed by CONTINUING CASE; Accompanied by: A guide to your personal finances to accompany Contemporary business : tenth edition / Douglas Hearth, Louis E. Boone, David L. Kurtz. 27 p. 28 cm; Includes bibliographical references and indexes
ER  -