Parnell, John A. Strategic management : theory and practice / John A. Parnell - 2nd edition - Cincinnati, Ohio : Atomic dog publishing, c2006 - xv, 349 p. : ill. ; 27 cm. 1. Fundamentals of strategic management2. Industry competition3. External environment4. Organizational mission and direction 5. Corporate-level strategies6. Business unit strategies7. Functional strategies8. Strategy formulation9. Strategy implementation10. Strategic controlAppendices Includes index ISBN: 1592602347 9781592602346 Dewey Class. No.: 658.401 / PAR