Modern Political Communication: Mediated Politics in Uncertain Times /
James Stanyer
- Cambridge CB2 1UR. UK : Polity Press, c2007
- xii, 222 p. : ill. ; 25 cm.
CONTENT
PART 1 EXCLUSION, INTIMACY AND THE DRIVE FOR POPULAR SUPPORT 1 DATA-DRIVEN ELECTIONEERING AND THE COSTS OF EXCLUSIVE CAMPAIGN COMMUNICATION The rise of the floating voter Market research and the electorate Targeted communication The rising cost of campaign communication The include and the excluded voter, etc
2 GOVERNING AND THE PUSH FOR EFFECTIVE PROMOTION The all-Encompassing Promotional rationale Hitting the ground running The unpredictable nature of governing, and worsening media relations Rebutting and bypassing the news The rise of 'process coverage', etc.
3 PERSONALIZED POLITICS AND THE EROSION OF PRIVACY The rise of the recognizable politician Intimate Politicians Disclosing and Exposing the personal
PART II NEWS AND THE POLITICS OF MARKET-DRIVEN MEDIA 4 THE NEWS MEDIA, THEIR AUDIENCES AND CHANGING Organizational Roles: From Informing citizens to pleasing consumers News audiences as Citizens The end of the old order Re conceptualizing the role of news in uncertain
5 THE MEDIA AND THE POPULIST POLITICAL IMPULSE Political Populism The Media and Political Populism Talk radio; The voice of the people or channels of resentment? The British press and reactionary populism The European other
PART III COMMUNICATIVE ENGAGEMENT AND THE EXERCISE OF POLITICAL 6 TURNING ON, TUNING OUT? A Diverse but unequal citizenry The Interested and the disinterested citizen Communicative engagement gaps The vicious circle
7 THE RISE OF SELF-EXPRESSIVE POLITICS Opportunities for self-expression The Communicating Public? The loudest and quietest voices Young people and political attitude-expression
Includes References: p. 189-212, Index: p. 213-222